BA Design Thinking & Innovation

This programme teaches design thinking as a practical method for solving problems in products, services and organisations. Students learn user research, ideation, visual communication, prototyping and testing, then apply them to real briefs set in small studio groups. Every module ends in something made: interview syntheses, journey maps, paper and digital prototypes, business model canvases and pitch decks. Later semesters add innovation strategy, systems thinking and facilitation. It suits curious students who like working with people, sketching ideas quickly and turning messy problems into tested proposals.